How Retailers Can Use People Counting to Optimize Their Advertising Budget February 7, 2024 by Traf-Sys By assessing the total shopping habits of a store’s customer base, people counters allow retailers to budget advertising and maximize … Read More
Best Customer Counters for Store Capacity Limits | Traf-Sys August 20, 2020 by Traf-Sys Capacity and occupancy counting is new territory for many retailers. Once, it made sense to use a people counting system … Read More
Retail Counting Systems: Understanding Technology Options before You Purchase October 29, 2019 by Traf-Sys Retail counting systems collect invaluable information for your establishment. If you are a business owner looking to install a retail … Read More
How To Calculate Retail Conversion Rate May 7, 2019 by Traf-Sys If you own or manage a retail shop, then it’s essential to know your analytics. Numbers answer nearly all your … Read More
How to Increase Retail Traffic Conversion Rates March 22, 2019 by Traf-Sys Want to know how to drive conversion in retail? Gathering store retail analytics with a people counting system like Traf-Sys makes increasing your retail … Read More
How To Convert Retail Showrooming Visitors March 5, 2019 by Traf-Sys Over 60 percent of shoppers — roughly two out of every three — use their smartphones during their stop at … Read More
Clicks and Bricks: 3 Reasons Omnichannel is Important in the Retail World August 1, 2018 by Traf-Sys We’ve all read the headlines. Millennials are killing industries left and right. Currently on the chopping block: brick-and-mortar stores. Read More
The Pros and Cons of an Image Processing-Based Sensor March 1, 2018 by Traf-Sys Overhead video-based sensors are an excellent way to track your customers entering and moving about your retail stores. Read More
Reasons to Choose Thermal Imaging People Counters February 15, 2018 by Traf-Sys There are many people counting products available in the retail business market (e.g., door-mounted horizontal infrared beams, overhead video, thermal … Read More
Why Make Your Employees Brand Ambassadors? November 1, 2016 by Traf-Sys These days when you hear the phrase “brand ambassador,” it’s usually referring to an influencer talking up your brand to … Read More