Collecting data using a visitor counting system is a great way to take your establishment’s success into your own hands. This data can help you make staffing decisions, inform your marketing strategy and lead your business in a positive direction.
But what about the customer tracking data you collect? At the end of the day, your people counting system leaves you with raw numbers to interpret. Analyzing your visitor data and searching for trends, though important, takes time and energy you don’t have to spare.
Analyzing visitor data can provide the insights your business needs to continue growing. At Traf-Sys, we design our people counting software with ease and a powerful user experience in mind. Using customer analytics software, you can gather your people counts, notice patterns and generate reports so that you can make the most of your valuable data.
Traf-Sys’ people counter software provides near real-time access to reliable and accurate pedestrian traffic data via an intuitive online platform. Through a single, easy-to-use interface, clients can access traffic data on any computer with a network connection. Traf-Sys can also host the data from your retail traffic counters and make reports available for online generation.
Advanced software functionality includes detailed business reporting options that enable users to generate custom reports. The data is available in a variety of formats to monitor the most important store metrics. Easily pull reports and use this actionable information to make more informed business decisions.
Our customer tracking solutions are scalable to meet the needs of any size business, whether you are an individual site or need to manage multiple locations from headquarters.
Our people counting software comes with a number of user-friendly features designed to meet the needs of our clients. With multiple ways to view data and use the software, you can easily find the information that matters to you. Key features of our software include:
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People counting systems are powerful tools, but you need the right software to help you extract the data points that matter to your business. Traf-Sys software can help you organize, export and make sense of your foot traffic data as you receive it, allowing you to make improvements as necessary.
At Traf-Sys, our people counting software can benefit businesses of all sizes. Our solutions have proven effective for a number of companies, institutions and organizations like yours, including Harley-Davidson, Sprint, The University of Texas and many more.
Our service team is dedicated to helping you implement foot traffic software that works. Request a free quote today to see how Traf-Sys’ software for people counting can help your business.
People counting software tracks the number of people that enter an area during the time that you specify. It uses people counting hardware to detect the people who pass through the area that it tracks.
VisiCount, the Traf-Sys people counting software, can use an overhead or horizontal sensor to count visitors. It delivers real-time results to give you access to the most accurate data possible.
A people counting device can help you build business strategies, understand visitor behavior and make informed staffing decisions. It provides data on visitor behavior to help the user improve their operations and visitor experience. People counters help companies and organizations such as:
The power supply that you will need for your Traf-Sys people counter will depend on the model you choose. If you get a sensor that requires an outlet, we recommend a standard 110V power outlet in the area where you plan to count people. However, some of our sensors don’t need an outlet and use a source such as power over ethernet (PoE) or a battery. Carefully read a sensor’s specifications before you buy it to make sure that you have the required power supply.
If you have any questions about the power supply for a specific sensor we sell, please contact our team online. We can help you find the right model for your facility.
State-of-the-art people counting software such as VisiCount compares traffic data with conversion data to calculate the conversion rate. You can import your sales data from the source of your choice and allow the software to perform the calculations.
Since you get to determine the conversion you want to track, you can use people counting to measure a wide range of results. For example, if a library uses people counting, the staff can calculate a circulation rate by comparing traffic to the number of people who check out books.
With VisiCount, you can create custom reports and filter by date to measure a marketing campaign’s effectiveness. By comparing your conversion rate before, during and after your marketing campaign, you can measure your promotion’s impact on visitor behavior. VisiCount enables you to view traffic by any user-defined period to help you better understand your traffic patterns.
Also known as people counters, door counters count the number of people that enter or exit an area by tracking when someone crosses their detection zone. Our people counters use the following types of technology to detect visitors:
Thermal overhead sensors deliver an accuracy rating of up to 99%. They can provide such accurate data because of these factors:
Compared to other door counting technologies, thermal people counting provides one of the widest detection areas available. Our thermal people counting options can measure a detection zone as wide as 80 feet long. For users who have a large entrance zone, thermal people counters can increase their detection zone by as much as 30% compared to other technologies.
Wireless people counting systems provide the following advantages to wired people counters:
The battery life of your wireless people counter will depend on the model that you choose. Our OmniCounter infrared people counter and Z-900 door counting sensor have batteries that last for about a year. Meanwhile, the Z-WiFi people counting sensor’s battery can last between one and a half and two years. Some models work with an AC adapter if you want to convert your wireless people counter into a wired one.